Basic Respect. Standard Practice.
legendary performance apparel partner
WE PARTNER WITH FOUNDERS AND ESTABLISHED BRANDS TO BUILD ROBUST APPAREL BUSINESS
Capabilities
Method
"Building the product that brands become known for.”
WHY US:
30+ years of global product leadership
Active Performance and Outdoor Expertise
We are your partner
High quality, high volume, rich margins
Startups to Enterprise
Sustainable Sourcing
Low to high MOQ.
Global manufacturing network
Timeless design leadership
Forward-thinking compass
Featured Work
THE PERFECT LAYER
ULTRA LIGHT - ULTRA BURLY
OUTERWEAR COLLECTIONS
CUT TO MOVE
About:
At Basic + Standard, we believe the best products are built on the fundamentals.
Clear thinking. Honest long lasting materials. Purposeful design. Relentless attention to detail.
Those ideas aren't complicated, but they're becoming increasingly rare.
After more than three decades designing and developing apparel for leading outdoor, performance, and street brands, we’ve learned that great products aren't created by chasing trends. They're created by understanding end-use and executing solutions without compromise.
Basic + Standard was built to help brands become icons by initiating solutions.
We partner with companies that care about product. Whether you're launching your first collection or evolving an established brand, we provide the product leadership to guide every stage of the process. From strategy and merchandising through design, development, sourcing, manufacturing, and delivery, we are your trusted partner.
Our partnership with Kompassourcing.com extends that capability into a trusted global production network, giving clients a single team that can carry an idea from initial concept to the finished product.
Master the basics, raise the standard!
Get in Touch
Whether you have a question, an idea, or just want to say hello, feel free to reach out—we’re here to help.